Addressing Unmet Needs to Transform Diagnosis and Treatment

Published: 29 Dec 2017

Technology has played multifaceted roles in transforming prostate cancer care. One of the most interesting amalgamations of technology and human behavioural science is the emergence of social media, which is playing a pivotal role in spreading awareness about prostate cancer.

Movember is an example that showcases the power of combining technology and society led innovation in transforming healthcare products and services and delivering value for patients.

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