Automotive & Transportation


European and North American Advanced Driver Assistance Systems (ADAS) and High Definition (HD) Mapping Market, 2018

Start-ups, With Their Innovative Business Model Will End the Dominance of Traditional Map Developers
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Published: 9 Apr 2019

In today’s world, while robots have the capability to do some things more efficiently than humans, humans are still much wiser when it comes to real-time decision-making capability. One such application that comes to light is driving and navigation. For example, decisions, such as stopping the vehicle at the right place, watching for a traffic signal at the intersection, or avoiding a split at the last minute, which humans take for granted, are still much harder for robots to make. In the near future, when cars start driving themselves, they will have to ‘see’ what is around them to maneuver leaving no room for errors. To achieve this, vehicles will not only rely on sensors but will also require machine-readable maps of the world, containing accurate and precise road information. Autonomous vehicles will use sensors to make driving decisions on the fly, but vehicle sensors cannot observe everything all the time. Vehicle sensors can be blinded by corners, other vehicles, or bad weather conditions. Even though the sensors may notice an obstacle, they may not do so early enough to make decisions. In addition, lanes and signs may be missing on the road or knocked over or hidden by bushes, and therefore, can go undetected by sensors. Such accidents will be averted when sensor data will be combined with map data.

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