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If Social Media is supposed to be cheaper, why the growing budgets?

 Take a look at a small collection of headlines from a recent Google search on “social media spending;”…Social Media Marketing Spend to Hit $3.1 Billion by 2014… Social Media Spending to Hit $757M in 2010… Marketers Increase Social Media Spending, ROI Not a Concern... B2B Marketers: 490% Increase in Social Media Spend by 2014?... Social media spend...

10 Tips for Navigating the Social Media Landscape

You would be forgiven for feeling at least some anxiety when it comes to determining the most appropriate social media strategy for your organization.  It’s difficult enough navigating through the seemingly endless landscape of possible channels, but now we’re supposed to know when and what to submit, post, tweet, upload, link, buzz, digg, up vote,...

You are what you hand out

Everyone is familiar with the saying "Don’t judge a book by its cover" but I can honestly say that I ALWAYS judge a book by its cover (even after I've been proven wrong, I still do it). First impressions are everything. Take this book cover for example (see Figure 1):Figure 1: The 1994 cover art for "Arabian Jazz" by Diana Abu JaberI would have nev...

MicroSD vs 3FF SIM; Authentication, Authorization, and Access in the Coming Ultra-mobile Hyper-connected World

By Francisco Tossi   Recently a lot was written about Apple’s iPad announcement and what it means to the IT industry. A change in form factor, the iPad is surely one of the new breed of devices that will continue to fuel the mobile data tsunami. Some of the most compelling stories written about the new 3FF SIM or Micro SIM and what that means for...

Video on How RFID Equipment is Manufactured

This video shows some rarely seen shown footage of manufacturing of RFID hardware which will be of interest to those keen to know a bit more in detail on the step by step process of RFID manufacturing. Credits to RFID Wizzards and Chung Nam Electronics. ...

National RFID Planning Workshop 2009 - Creating a Niche for Malaysia

      The recently concluded National RFID Workshop which was held in Shah Alam, Selangor from the 2nd to the 3rd of December 2009 was considered a success as it managed to bring together a diverse group of people in a single platform. A total of 37 speakers and approximately 220 delegates comprising of technologist, potential end user groups ...

The EMEA Biometrics Market Offers Significant Growth Opportunities

The biometrics market has gained steady momentum in the EMEA region (Europe, Middle East and Africa) in recent years. The various government projects newly issued are expected to counterbalance the negative impact that the current economic recession is having on the commercial and financial sectors. Infrastructure security developments like e-Passp...

Energy Harvesting: Clean and Creative Solutions for Energy Generation

As President Obama pumps billions of dollars from his stimulus package to the cleantech industry, one cannot help but ponder, “Do we have enough ideas to justify the investment?”  Over the years, the Technical Insights’ team at Frost & Sullivan has been tracking emerging technology trends in the cleantech space; and we can say with confidence that ...

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