Event Calendar - GIL Workshops

A two-day workshop that will review the key tools for those involved in, or with an active interest in, competitive intelligence, to ensure that they are able to distinguish between truly valuable competitive data and general market noise, analyse that data and act on it to gain competitive advantage for their organisation.

Ein Unternehmen braucht eine klare Strategie, um langfristig bestehen und wachsen zu können. Eine Unternehmensstrategie ist kein abstraktes Konzept, sondern eine detaillierte Wegbeschreibung für die Zukunft. Sie enthält quantifizierte Ziele, einen Aktionsplan für die Umsetzung und ein Erfolgscontrolling. Strategien werden in einem systematischen Planungsprozess entwickelt, der analytisches Denken und Kreativität verknüpft.

This 2-day workshop, Business Communications Skills, is highly interactive and concentrates on practical techniques to develop your influencing skills in all forms of modern business communication.

Value Based Selling (VBS) has been defined as an approach to selling that attempts to quantify to a customer the economic value, or monetary worth, of your product or services performance advantages versus competing products.

This 2 day workshop has been designed to help product managers plan and deliver successful launches. It is based on research and practical experience of what can go wrong and what it takes to get things right. Examples and case studies will be used to illustrate these issues and delegates will be encouraged to apply course concepts to their own products. Each delegate will leave with a set of practical launch tools and processes they can continue to use after the course.

This 3-day workshop is designed to give you a thorough overview of the strategic aspects of business and the way that each function interlinks; planning the business (strategic thinking); doing the business (operations management); managing the business (people and resources); marketing the business; financing the business and managing change.