Steven Hochhauser Senior Consultant and Featured Analyst Frost & Sullivan   David L. Motley Vice President / General Manager Philips Respironics Sleep Well Ventures Greg Fern Vice President, Business Development Jonova As competition evolves, product lifecycles shorten, regulatory standards shift, and margin pressures mount in the market, it is difficult for Medical Device Executives to create and manage a financially driven strategy that maximizes company value.  Busy Executives frequently lack the capacity or applications required to implement a fully developed, strategic planning and tracking process.  This strategic process includes: Building robust  business cases and processes to understand the margin contribution and business impact for every product in the planned portfolio Getting input and exchanging ideas with all relevant functional areas of the company to create “a single plan of record” for the business as a whole. Integrating strategic, operational and financial planning into one seamless process Identifying sources of risk, then developing relevant “what if” scenarios to allow for intelligent contingency planning and full visibility of all trade offs creating agility in multiple areas of the business Continually reviewing and re-evaluating the progress, resource needs, business cases, risks and priorities of every project in the company’s strategic plan Understanding the key projects that must be accomplished at the right time to enable their strategy to become reality. Click here to register and join us for this complimentary one-hour Frost & Sullivan eBroadcast, our panel of industry experts will present best-practice applications and processes that respond to this challenge. We will examine how the use of strategic modeling software can integrate all aspects of product development, portfolio management, operations, and strategic and financial planning into one manageable process.  A best in class enterprise-level system will allow all key players to share information and ideas, model and assess scenarios, integrate strategic and financial planning, identify risks and opportunities, evaluate trade-offs, create contingency plans and review/reassess the product portfolio and operations projects on an ongoing basis to achieve financial objectives.  Medical Device Executives can focus the company on realizable strategy with accountability that drives financial success.