Jeanine Sterling Senior Industry Analyst, Mobile and Wireless Communications Frost & Sullivan John Pomerleau Director Industry Solutions Group, Field Mobility Motorola Enterprise Mobility Solutions   Dave Rainser VP of Business Development GeoMicro, Inc. Now more than ever, every dollar saved directly impacts your company’s ability to stay competitive, profitable and — in some cases — even in business. To make the CXO’s “priority” list in today’s challenging economic times, enterprise investments need to be tied to proven ROI.   For your mobile field operations, GPS and mobile technology can deliver just that — proven, ROI.    A recent survey quantifies the real-world results of integrating location awareness into field worker management.   Companies can begin with basic GPS-enabled tracking and navigation solutions and see an immediate impact.  More than nine in 10 mobile field workers have difficulty locating new stops during the course of their day – which can not only spike your labor costs, but also the hard and soft costs associated with fuel, maintenance, utilization, insurance, cell phone charges, customer satisfaction and more.  Location-enriched field applications can directly neutralize these difficulties. But that’s just the tip of the GPS ROI iceberg.  A GPS-integrated mobile enterprise solution can also enable geo-fencing/route optimization, geo-coding, bread crumbing, transaction validation by location for proof of delivery, verification and asset tracking of inspection locations and more. When you know where your field workers and vehicles are, you can increase utilization and reduce your costs — achieving that ever elusive ROI.    Join Frost & Sullivan, Motorola and GeoMicro to hear more about real world savings and quantifiable benefits of GPS for your mobile workforce including: Increased vehicle, equipment and worker utilization Flexibility to react quickly and effectively to changing customer demands Increased revenue opportunities with ability to make more calls/stops per day