The ability to build and maintain strong relationships with customers has always been a key success factor in retail banking. However, the emergence of multi-channel service via online banking, contact centers and other remote channels has significantly increased the complexity of customer interactions and altered the relationship between banks and their clients. The introduction of multi-channel customer management and migration of interactions to alternative channels seem to have created a curious paradox – despite increased convenience and touch points for customers, overall customer loyalty has dropped, resulting in lost revenue opportunities.

 

Fortunately, the multi-channel paradox is not unsolvable. One key success component of resolving the paradox is the delivery of consistent, customer-driven service that is integrated across multiple channels.

 

Click Here to Register and join our panel of industry experts as we explore key drivers for this multi-channel paradox and effective strategies and potential solutions that exist to counter the challenges.  Network and exchange your thoughts and experiences with our panel during a live interactive Q&A.


 
 
 


Ken Herbert
Vice President, Global Financial Services Group
Frost & Sullivan

Ken leads the Global Business and Financial Services Group for Frost & Sullivan, one of the fastest growing and most successful groups within Frost & Sullivan. 


      

 
Lori Davis
Senior Director, Financial and Insurance Services
Convergys Corporation

 
Lori Davis, Senior Director Financial Services with Convergys, will share her experience serving a leading financial services institution as it dramatically changed focus from service to sales to increase revenue – and simultaneously improved customer satisfaction. 

 


 


Ryan Pellet
Vice President, Global Consulting Services, Customer Management Group
Convergys Corporation


Ryan Pellet, VP Global Consulting Services at Convergys, will describe key considerations for organizations moving to greater multi-channel integration and customer satisfaction. 

 

 

 

 


 

All registrants will receive a complimentary copy of Frost & Sullivan’s Custom Whitepaper entitled:

“Optimizing the Retail Banking Experience: 
Resolving the Multi-Channel Paradox
"

 

 

 

 

 

 

 

 

 

 

 

 

 

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