Palo Alto, Calif. — Tuesday, July 31, 2007 — Based on its recent analysis of the World digital asset management (DAM) markets, Frost & Sullivan has presented Getty Images with the 2007 Global Frost & Sullivan Award for Market Leadership.
This Award was presented in recognition on the company’s rapid growth in a very short time to become the largest DAM as software-as-a-service (SaaS) vendor in the market. Getty Images has been able to capitalize on this fast emerging market by providing a very robust and competitively priced service for its clients.
“The company emerged as the market share leader for the DAM as SaaS segment in 2006 for the first time showing a phenomenal high growth rate over 2005 overtaking its competition,” notes Frost & Sullivan Research Analyst Mukul Krishna. “Getty Images successfully marketed Media Management Services (incorporating Media Manager and Image.net services) with its enhanced capabilities including robust conditional access, content license management, multilingual support and multiple media format support to its huge existing customer base as well as new clients to show the most impressive growth of any DAM vendor in 2006.”
Getty Images is the world's leading creator and distributor of visual content and the first place creative professionals turn to discover, purchase and manage imagery. From contemporary creative imagery to news, sports, entertainment and archive imagery, its products are found each day in the full range of traditional and digital media worldwide.
“For over ten years, the company’s success has been centered on the creation, management and licensing of digital imagery to help its customers work better and smarter,” explains Krishna. “Leveraging the same expertise behind gettyimages.com, the company developed a digital asset management service that enables users to centralize their digital media files in a secure, searchable, password-protected environment.”
Getty Images was also quick to realize the growing importance of digital video for its target market.
The company's Media Manager and image.net services now provide enhanced video management capabilities including thumbnail generation, low-resolution streaming previews and custom transcoding providing both marketing and public relations teams with enhanced sharing and delivery services globally.
Realizing that customer service would be a key differentiator for the company to gain success in acquiring a global clientele, Getty Images provides the service in 17 languages and provides 24/7 customer support through specialists located in Asia, Europe and North America.
Each year Frost & Sullivan presents the Award for Market Leadership a company that has exhibited market share leadership through the implementation of market strategy. The recipient has displayed excellence in all areas of the market leadership process, including the identification of market challenges, drivers and restraints, as well as strategy development and methods of addressing these market dynamics.
Frost & Sullivan Best Practices Awards recognize companies in a variety of regional and global markets for demonstrating outstanding achievement and superior performance in areas such as leadership, technological innovation, customer service, and strategic product development. Industry analysts compare market participants and measure performance through in-depth interviews, analysis, and extensive secondary research in order to identify best practices in the industry.
About Getty Images
Getty Images is the world's leading creator and distributor of visual content and the first place creative professionals turn to discover, purchase and manage imagery. The company's award-winning photographers and imagery help customers create inspiring work which appears every day in the world's most influential newspapers, magazines, advertising campaigns, films, television programs, books and Web sites. Headquartered in Seattle, WA and serving customers in more than 100 countries, Getty Images believes in the power of imagery to drive positive change, educate, inform and entertain. Visit Getty Images at http://www.gettyimages.com/
About Frost & Sullivan
Frost & Sullivan, a global growth consulting company, has been partnering with clients to support the development of innovative strategies for more than 40 years. The company's industry expertise integrates growth consulting, growth partnership services, and corporate management training to identify and develop opportunities. Frost & Sullivan serves an extensive clientele that includes Global 1000 companies, emerging companies, and the investment community by providing comprehensive industry coverage that reflects a unique global perspective and combines ongoing analysis of markets, technologies, econometrics, and demographics. For more information, visit www.awards.frost.com.