Frost & Sullivan Research Service   Published: 3 Mar 2011
U.S. Market for Nutritional Solutions in Immune and Antihypertensive Health
  SERVICE HOMEPAGE
RESEARCH OVERVIEW LIST OF FIGURES TABLE OF CONTENTS
ORDERING INFORMATION FURTHER INFORMATION
   Research Overview
 

This Frost & Sullivan research service titled U.S. Market for Nutritional Solutions in Immune and Antihypertensive Health analyzes the market drivers and forecasts the revenues and volumes of most of the ingredient segments. In this research, Frost & Sullivan’s expert analyst thoroughly examines the following: yeast beta-glucan, prebiotics, probiotics, vitamin C, zinc, mushroom ingredients, dairy peptides, natural vitamin K2, L-carnitine, and grape seed extract. Each ingredient market is quantified taking into consideration its total consumption through human nutrition applications only (irrespective of whether they are positioned for immune/antihypertensive health or not). These include dietary supplements, functional foods and beverages.

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Market Overview

Trend toward Preventive Healthcare Propels the U.S. Market for Nutritional Solutions in Immune and Antihypertensive Health

Rising incidence of problems related to high blood pressure and weak immune system and increasing consumer gravitation toward preventive healthcare for maintaining good health are driving growth in the U.S. immune and antihypertensive health ingredients market. The importance of maintaining a healthy immune system was realized when many regions of the world, including the European countries and the United States, were severely hit by the spread of swine flu. Manufacturers in this space are capitalizing on the growing awareness of the potential of immune health ingredients. The crucial role of immune health ingredients in preventing flu-like symptoms and respiratory infections has been increasingly promoted by them. “On the other hand, spirited research efforts of manufacturers have resulted in strong scientific evidence supporting the anti-hypertensive capabilities of some ingredients,” notes the analyst of this research service. “For example, MegaNatural BP® grape seed extract by Polyphenolics has been proven to lower blood pressure in metabolic syndrome patients.” There has been tangible success in penetrating the condition-specific dietary supplement market targeted at the hypertensive and pre-hypertensive population. Similarly, cardiovascular health, which is still an emerging health area for natural vitamin K2 and L-carnitine, is likely to gain gradual prominence with the support of relevant research.

Although the prospects for the market look upbeat, there are some challenges clouding the landscape. Rigorous competition is prevalent among the plethora of immune health ingredients available in the market. Specific immune health- related benefits of majority of these ingredients are not adequately showcased. Most of these ingredients are positioned for other health benefits as well. For instance, probiotics and prebiotics are projected primarily as promoters of digestive health rather than immune health. Such a scenario creates confusion in the minds of consumers, dissuading them from opting for these ingredients.

At the same time, competition from traditional blood pressure-lowering methods that include exercise, weight management, salt reduction as well as drugs such as diuretics, beta-blockers, angiotensive converting enzyme (ACE) inhibitors, calcium channel blockers, and vasodilators is undermining market prospects for antihypertensive ingredients.

“Proactive research initiatives by manufacturers supporting their ingredients efficacy, empowered with apt promotional efforts could prove instrumental in increasing consumer/customer trust and acceptance in the high potential U.S. immune and antihypertensive health ingredients market”, says Sneha Pasricha Continued robust research endeavors clubbed with aggressive marketing is likely to give any immune or anti-hypertensive ingredient a significant edge in the market.

Market Sectors

Expert Frost & Sullivan analysts thoroughly examine the following market sectors in this research:

  • Yeast beta-glucan
  • Prebiotics
  • Probiotics
  • Vitamin C
  • Zinc
  • Mushroom ingredients

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  Table Of Contents

1. Executive Summary

   1.1 Introduction

       1.1 a Market Overview

       1.1 b Research Methodology and Scope

       1.1 c Research Scope

   1.2 Summary of Major Findings

       1.2 a Market Trends

       1.2 b Key Industry Challenge Facing the U.S. Immune Health Ingredients Market

       1.2 c Key Industry Challenges Facing the U.S. Antihypertensive Health Ingredients Market

       1.2 d Key Drivers for U.S. Immune health ingredients market

       1.2 e Key Drivers for U.S. Antihypertensive health ingredients market

       1.2 f Key Market Findings

       1.2 g Market Forecasts

       1.2 h Competitive Factors

       1.2 I Analyst Voice

2. Introduction to the Industry

   2.1 Industry Insight

       2.1 a Introduction

       2.1 b Ingredient Profile and Market Positioning

       2.1 c Suppliers' Product Profiling Matrix

   2.2 Market Dynamics

       2.2 a Mergers Acquisitions and other Strategic Alliances

3. Industry Challenges

   3.1 Challenges facing the U.S. Immune Health Ingredients Market

       3.1 a Industry Challenges

       3.1 b Competition and Limited Awareness

       3.1 c Negative Publicity Regarding False Immunity Health Claims

       3.1 d Challenges facing the U.S. Antihypertensive health Ingredients Market

   3.2 Industry Challenges

       3.2 a Competition against Traditional Modes of Lowering Blood Pressure

       3.2 b Past Failures of End-products with Antihypertensive Health Ingredients

       3.2 c Relatively High Popularity of Salt Replacers as Functional ingredients

       3.2 d Lack of Promotional Push from Reputed Associations and Agencies

4. Total U.S. Immune and Antihypertensive Health Ingredients Market

   4.1 Total Market Overview

       4.1 a Introduction

       4.1 b Immune health ingredients

       4.1 c Antihypertensive health ingredients

       4.1 d Market Engineering Measurements

   4.2 Forecasts and Trends

       4.2 a Market Forecasts

       4.2 b Application Analysis

       4.2 c Health Ingredients Markets Analysis

5. U.S. Immune Health Ingredients Market

   5.1 Market Overview and Scope

       5.1 a Overview

       5.1 b Market Engineering Measurements

       5.1 c Market Drivers

       5.1 d Rising consumer awareness of immune health boosted by recent large spread flu incidences

       5.1 e Continued growth of human condition-specific products market

       5.1 f Increased interest in preventive health care options due to escalating healthcare costs

       5.1 g Strong scientific evidence that validates market credibility and opens up new market positioning avenues

       5.1 h Market Forecasts

       5.1 I Product Analysis

   5.2 U.S. Yeast Beta-glucan Market

       5.2 a Overview

       5.2 b Application Analysis

       5.2 c Dietary Supplements

       5.2 d Functional Foods and Beverages

       5.2 e Market Positioning Analysis

       5.2 f Stress-Related Health Implications

       5.2 g Cold /Flu Symptoms, Upper Respiratory Tract Infections and Mood States

       5.2 h Market Forecasts

       5.2 i Price Forecast

       5.2 j Competitive Structure

       5.2 k Intellectual Property Rights

       5.2 l Investment in Research

       5.2 m Brand Recognition and Visibility

       5.2 n Distribution/Customer Reach

       5.2 o Market Share Analysis

       5.2 p Biothera

       5.2 q Transfer Point

       5.2 r ImmuDyne, Inc

       5.2 s Immunocorp Consumer Health AS (Immunocorp)

   5. 3 U.S. Prebiotics Market

       5.3 a Overview

       5.3 b Product Type and Market Positioning Analysis

       5.3 c Soluble Fibers

       5.3 d Maltodextrins

       5.3 e Arabinogalactan

       5.3 f Polydextrose

       5.3 g Insoluble Fibers

       5.3 h Application Analysis

       5.3 I Market Forecasts

       5.3 j Price Forecasts

       5.3 k Competitive Structure

       5.3 l Competitive Landscape for the U.S. prebiotic fructans for Digestive/Immune Health Market

       5.3 m Competitive Landscape for U.S. Mannan oligosaccharide Market

       5.3 n Competitive Landscape for U.S. Other Prebiotics Market

       5.3 o Market Share Analysis

       5.3 p Market Share Analysis for the U.S. Fructans Market

       5.3 q Market Share Analysis for the U.S. MOS Market

       5.3 r Key Market Participants for the U.S. Other Prebiotics Market

   5.4 U.S. Probiotics Market

       5.4 a Overview

       5.4 b Application Analysis

       5.4 c Dairy Foods and Beverages

       5.4 d Non-dairy Foods and Beverages

       5.4 e Dietary Supplements

       5.4 f Market Positioning Analysis

       5.4 g Overall Digestive Health Support/Maintenance

        5.4 h Irritable Bowel Syndrome (IBS)

       5.4 I Lactose Intolerance

       5.4 j Modulation of the Immune System

       5.4 k Vaginitis

       5.4 l Atopic Dermatitis

       5.4 m Revenue Forecasts

       5.4 n Competitive Structure

       5.4 o Pricing

       5.4 p Manufacturer's Reputation

       5.4 q Technical Support

       5.4 r Market Share Analysis

   5.5 U.S. Vitamin C Market

       5.5 a Overview

       5.5 b Vitamin C Production

       5.5 c Product Analysis

       5.5 d Application Analysis

       5.5 e Dietary Supplements

      5.5 f Food & Beverage

       5.5 g Market Positioning Analysis

       5.5 h Market Forecasts

       5.5 I Price Forecast

       5.5 j Competitive Structure

       5.5 k Price

       5.5 l Production Technology

       5.5 m Regulatory Permits

       5.5 n Quality

       5.5 o Market Share Analysis

       5.6 U.S. Zinc Market

       5.6 a Overview

       5.6 b Application Analysis

       5.6 c Dietary Supplements

       5.6 d Functional Foods and Beverages

       5.6 e Market Positioning Analysis

       5.6 f Market Forecasts

       5.6 g Price Forecast

       5.6 h Competitive Structure

       5.6 I Price

       5.6 j Quality

       5.6 k Distribution Network

       5.6 l Product Innovation

       5.6 m Key Market Participants

       5.6 n Dr. Paul Lohmann GmbH KG

       5.6 o Kelatron Corporation

       5.6 p Biotron Laboratories

       5.6 q Purac

       5.6 r Taiyo International

       5.6 s Jungbunzlauer

       5.6 t Sabinsa Corporation

       5.6 u Fortitech, Inc.

       5.6 v DNP

   5.7 Medicinal Mushroom Ingredients Market

       5.7 a Overview

       5.7 b Application Analysis

       5.7 c Dietary Supplements

       5.7 d Functional Foods and Beverages

       5.7 e Market Positioning Analysis

       5.7 f Market Forecasts

       5.7 g Price Forecast

       5.7 h Competitive Structure

       5.7 I Pricing

       5.7 j Customer Reach and Competitive Marketing

       5.7 k Quality

       5.7 l Key Market Participants

       5.7 m Gourmet Mushrooms Inc

       5.7 n NAMMEX Corporation

       5.7 o Glycanova Norway/Glycanova LLC

       5.7 p TradeWorks Group, Inc

       5.7 q Amino Up Chemical Co.

6. U.S. Antihypertensive Ingredients Market

   6.1 Market Overview and Scope

       6.1 a Overview

       6.1 b Market Engineering Measurements

       6.1 c Market Drivers

       6.1 d Steady Increase in Research Endeavors

       6.1 e Growth Fueled by Anticipated improved end-user market penetration

       6.1 f Mounting consumer awareness of maintaining cardiovascular health

       6.1 g Improving Acceptance of preventive healthcare options due to rising health care costs

       6.1 h Market Forecasts

       6.1 I Ingredient-type Analysis

   6.2 U.S. Dairy Peptides Market

       6.2 a Overview

       6.2 b Application Analysis

       6.2 c Dietary Supplements

       6.2 d Functional foods and Dietary Supplements

       6.2 e Market Positioning Analysis

       6.2 f Market Forecasts

       6.2 g Price Forecast

       6.2 h Competitive Structure

       6.2 I Market Share Analysis

       6.2 j Calpis Co., Ltd.

       6.2 k Royal DSM N.V.

   6.3 U.S. Natural Vitamin K2 Market 

       6.3 a Overview

       6.3 b Application Analysis

       6.3 c Market Positioning Analysis

       6.3 d Market Forecasts

       6.3 e Price Forecast

       6.3 f Competitive Structure

       6.3 g Clinical Research Body

       6.3 h Regulatory Approvals and Health Claims

       6.3 I Distribution/Customer Reach

       6.3 j Market Share Analysis

       6.3 k NattoPharma A/S

       6.3 l Viridis Biopharma Pvt. Ltd

       6.3 m Gnosis-Bio

       6.3 n Others

   6.4 U.S. L-Carnitine Market

       6.4 a Overview

       6.4 b Product Type Analysis

       6.4 c Application Analysis

       6.4 d Dietary Supplements

       6.4 e Foods, Beverages and Infant Formula

       6.4 f Market Positioning Analysis

       6.4 g Market Forecasts

       6.4 h Price Forecast

       6.4 I Competitive Structure

       6.4 j Pricing

       6.4 k Brand Strength/Recognition

       6.4 l Intellectual Property Rights

       6.4 m Quality

       6.4 n Market Share Analysis

   6.5 U.S. Grape Seed Extract Market

       6.5 a Overview

       6.5 b Application Analysis

       6.5 c Dietary Supplements

       6.5 d Functional Foods and Beverages

       6.5 e Market Positioning Analysis

       6.5 f Market Forecasts

       6.5 g Price Forecast

       6.5 h Competitive Structure

       6.5 I Consistent Quality and Reliable Raw Material Supply

       6.5 j Company Reputation, Brand recognition, and Product Quality

       6.5 k Pricing

       6.5 l Research and Technical Expertise

       6.5 m Market Share Analysis

       6.5 n Polyphenolics Inc.

       6.5 o Chinese Manufacturers

       6.5 p Dry Creek Nutrition, Inc.

       6.5 q Burgundy Extracts

       6.5 r Indena

       6.5 s Naturex

7. Database of Key Industry Participants

   7.1 Key Industry Participants

       7.1 a Database of Key Industry Participants



   List of Figures
 

Chapter 2

  • Total Immune and Antihypertensive Health Ingredients Market: Health Positioning of Ingredients (U.S.), 2009
  • Total Immune and Antihypertensive Health Ingredients Market: Activity Business Areas of the Key Ingredient Companies (U.S.), 2009
  • Total Immune and Antihypertensive Health Ingredients Market: Key Strategic Alliances (U.S. and Europe), 2009-2010
  • Total Immune and Antihypertensive Health Ingredients Market: Key Acquisitions (U.S. and Europe), 2008-2010

Chapter 3

  • Immune Health Ingredients Market: Impact of Top Two Industry Challenges (U.S.), 2010-2016
  • Antihypertensive Health Ingredients Market: Impact of Top Four Industry Challenges (U.S.), 2010-2016

Chapter 4

  • Total Immune and Antihypertensive Health Ingredients Market: Revenue Forecasts (U.S.), 2006-2016
  • Immune Health Ingredients Market: Product Types and Applications (U.S.), 2009
  • Antihypertensive Health Ingredients Market: Product Types and Applications (U.S.), 2009
  • Total Immune and Antihypertensive Health Ingredients Market: Percentage Revenue Share by Health Ingredient Market (U.S.), 2009

Chapter 5

  • Immune Health ingredients Market: Market Drivers Ranked in Order of Impact (U.S.), 2010-2016
  • Immune Health Ingredients Market: Revenue Forecasts (U.S.), 2006-2016
  • Immune Health Ingredients Market: Percent of Revenues by Ingredient Type (U.S.), 2009
  • Yeast Beta-glucan Market: Application Breakdown by Consumption (U.S.), 2009 and 2016
  • Yeast Beta-glucan Market: Market Positioning (U.S.), 2009
  • Yeast Beta-glucan Market: Degree of Prevalence of Different Market Positionings (U.S.), 2009
  • Yeast Beta-glucan Market: Revenue Forecasts (U.S.), 2006-2016
  • Yeast Beta-glucan Market: Unit Shipment Forecasts (U.S.), 2006-2016
  • Yeast Beta-glucan Market: Pricing Forecasts (U.S.), 2006-2016
  • Yeast Beta-glucan Market: Competitive Structure (U.S.), 2009
  • Yeast Beta-glucan Market: Company Market Share by Unit Shipments (U.S.), 2009
  • Digestive/Immune Health Ingredients Market: Product Lifecycle Analysis of Other Soluble Fibers (U.S.), 2009
  • Prebiotics for Digestive/Immune Health Market: Unit Shipment Breakdown by Product Type (U.S.), 2009
  • Prebiotic Fructans for Digestive/Immune Health Market: Unit Shipment Breakdown by Application (U.S.), 2009
  • Prebiotic Fructans for Digestive/Immune Health Market: Unit Shipment Breakdown by Sub-application in the Food and Beverage Application Industry (U.S.), 2009
  • MOS for Digestive/Immune Health Market: Unit Shipment Breakdown by Application (U.S.), 2009
  • Other Prebiotics for Digestive/Immune Health Market: Unit Shipment Breakdown by Application (U.S.), 2009
  • Prebiotics for Digestive/Immune Health Market: Unit Shipment Forecasts (U.S.), 2006-2016
  • Prebiotics for Digestive/Immune Health Market: Revenue Forecasts (U.S.), 2006-2016
  • Prebiotics Market: Average Pricing Forecasts by Product Type (U.S.), 2006-2016
  • Prebiotic Fructans for Digestive/Immune Health Market: Competitive Structure (U.S.), 2009
  • Insulin Market: Company Market Share by Revenues (U.S.), 2009
  • FOS Market: Company Market Share by Revenues (U.S.), 2009
  • MOS Market: Company Market Share by Revenues (U.S.), 2009
  • GOS Market: Major Manufacturers and the Country of Origin (Global), 2009
  • Resistant Starch Market: Manufacturers Ranked by Market Presence (U.S.), 2009
  • Maltodextrins Market: Manufacturers Ranked by Market Presence (U.S.), 2009
  • Probiotic Cultures Market: Application Breakdown by Revenue Sales (U.S.), 2009 and 2016
  • Probiotic Cultures Market: Market Positioning (U.S.), 2009
  • Probiotics Cultures Market: Degree of Prevalence of Different Market Positionings (U.S.), 2009
  • Probiotic Cultures Market: Revenue Forecasts (U.S.), 2006-2016
  • Probiotic Cultures Market: Competitive Structure (U.S.), 2009
  • Dairy Foods and Beverages Probiotic Cultures Market: Company Market Share by Revenues (U.S.), 2009
  • Dietary Supplements Probiotic Cultures Market: Company Market Share by Revenues (U.S.), 2009
  • Vitamin C Market: Application Breakdown by Consumption (U.S.), 2009 and 2016
  • Vitamin C Market: Market Positioning (U.S.), 2009
  • Vitamin C Market: Degree of Prevalence of Different Market Positionings (U.S.), 2009
  • Vitamin C Market: Revenue Forecasts (U.S.), 2006-2016
  • Vitamin C Market: Unit Shipment Forecasts (U.S.), 2006-2016
  • Vitamin C Market: Pricing Forecasts (U.S.), 2006-2016
  • Vitamin C Market: Competitive Structure (U.S.), 2009
  • Vitamin C Market: Ranking of Leading Market Participants by Unit Shipments (U.S.), 2009
  • Zinc Market: Application Breakdown by Consumption (U.S.), 2009 and 2016
  • Zinc Market: Market Positioning (U.S.), 2009
  • Zinc Market: Degree of Prevalence of Different Market Positionings (U.S.), 2009
  • Zinc Market: Revenue Forecasts (U.S.), 2006-2016
  • Zinc Market: Unit Shipment Forecasts (U.S.), 2006-2016
  • Zinc Market: Pricing Forecasts (U.S.), 2006-2016
  • Zinc Market: Competitive Structure (U.S.), 2009
  • Zinc Market: Key Market Participants (U.S.), 2009
  • Medicinal Mushroom Ingredients Market: Application Breakdown by Consumption (U.S.), 2009 and 2016
  • Medicinal Mushroom Ingredients Market: Market Positioning (U.S.), 2009
  • Medicinal Mushroom Ingredients Market: Degree of Prevalence of Different Market Positionings (U.S.), 2009
  • Medicinal Mushroom Ingredients Market: Revenue Forecasts (U.S.), 2006-2016
  • Medicinal Mushroom Ingredients Market: Unit Shipment Forecasts (U.S.), 2006-2016
  • Medicinal Mushroom Ingredients Market: Pricing Forecasts (U.S.), 2006-2016
  • Medicinal Mushroom Ingredients Market: Competitive Structure (U.S.), 2009
  • Medicinal Mushroom Ingredients Market: Key Market Participants (U.S.), 2009

Chapter 6

  • Antihypertensive Health ingredients Market: Market Drivers Ranked in Order of Impact (U.S.), 2010-2016
  • Antihypertensive Health Ingredients Market: Revenue Forecasts (U.S.), 2006-2016
  • Antihypertensive Health Ingredients Market: Percent of Demand Share by Ingredient Type (U.S.), 2009
  • Dairy Peptides Market: Application Breakdown by Consumption (U.S.), 2009
  • Dairy Peptides Market: Market Positioning (U.S.), 2009
  • Dairy Peptides Market: Degree of Prevalence of Different Market Positionings (U.S.), 2009
  • Dairy Peptides Market: Revenue Forecasts (U.S.), 2006-2016
  • Dairy Peptides Market: Unit Shipment Forecasts (U.S.), 2006-2016
  • Dairy Peptides Market: Price Forecasts (U.S.), 2006-2016
  • Dairy Peptides Market: Competitive Structure (U.S.), 2009
  • Dairy Peptides Market: Company Market Share by Unit Shipments (U.S.), 2009
  • Natural Vitamin K2 Market: Application Breakdown by Demand (U.S.), 2009 and 2016
  • Natural Vitamin K2 Market: Market Positioning (U.S.), 2009
  • Natural Vitamin K2 Market: Degree of Prevalence of Different Market Positionings (U.S.), 2009
  • Natural Vitamin K2 Market: Revenue Forecasts (U.S.), 2006-2016
  • Natural Vitamin K2 Market: Unit Shipment Forecasts (U.S.), 2006-2016
  • Natural Vitamin K2 Market: Price Forecasts (U.S.), 2006-2016
  • Natural Vitamin K2 Market: Competitive Structure (U.S.), 2009
  • Natural Vitamin K2 Market: Company Market Share by Unit Shipments (U.S.), 2009
  • L-carnitine Market: Product-type Breakdown by Consumption (U.S.), 2009
  • L-carnitine Market: Application Breakdown by Consumption (U.S.), 2009 and 2016
  • L-carnitine Market: Market Positioning (U.S.), 2009
  • L-Carnitine Market: Degree of Prevalence of Different Market Positionings (U.S.), 2009
  • L-carnitine Market: Revenue Forecasts (U.S.), 2006-2016
  • L-carnitine Market: Unit Shipment Forecasts (U.S.), 2006-2016
  • L-Carnitine Market: Price Forecasts (U.S.), 2006-2016
  • L-carnitine Market: Competitive Structure (U.S.), 2009
  • L-carnitine Market: Company Market Share by Demand (U.S.), 2009
  • Grape Seed Extract Market: Application Breakdown by Consumption (U.S.), 2009
  • Grape Seed Extract Market: Market Positioning (U.S.), 2009
  • Grape Seed Extract Market: Degree of Prevalence of Different Market Positionings (U.S.), 2009
  • Grape Seed Extract Market: Revenue Forecasts (U.S.), 2006-2016
  • Grape Seed Extract Market: Unit Shipment Forecasts (U.S.), 2006-2016
  • Grape Seed Extract Market: Price Forecasts (U.S.), 2006-2016
  • Grape Seed Extract Market: Competitive Structure (U.S.), 2009
  • Grape Seed Extract Market: Company Market Share by Demand (U.S.), 2009

LOC:

Chapter 1

  • Total Immune and Antihypertensive Health Ingredients Market:
  • Revenue Forecasts (U.S.), 2006-2016
  • Antihypertensive Health Ingredients Market: Percent of Demand Share by Ingredient Type (U.S.), 2009
  • Immune Health Ingredients Market: Percent of Revenues by Ingredient Type (U.S.), 2009

Chapter 4

  • Total U.S. Immune and Antihypertensive Health Ingredients Market
  • Total Immune and Antihypertensive Health Ingredients Market:
  • Market Engineering Measurements (U.S.), 2009
  • Total Immune and Antihypertensive Health Ingredients Market:
  • Revenue Forecasts (U.S.), 2006-2016
  • Total Immune and Antihypertensive Health Ingredients Market:
  • Percentage Revenue Share by Health Ingredient Market-Type (U.S.), 2009
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