Communications test and measurement forms a significant portion of the test and measurement market. However, the telecommunication downturn coupled with the economic uncertainties in the past three years has created a highly volatile and dynamic market, driving test equipment vendors to enter into strategic alliances. In 1999, with the formation of Agilent Technologies, Inc., subsequent to its spin-off from Hewlett-Packard, several companies have merged or acquired smaller participants to expand their product offering and presence in the global market.
Expansion of communication networks and services has stimulated the growth of the test and measurement equipment market and fostered the emergence of new vendors. However, the telecommunication slump in the North American and European markets significantly challenged test equipment companies.
These companies realized that end users were hesitant to invest in emerging technologies that provided limited revenue generation capabilities and ROI. Also, losses and accounting irregularities in the financial markets have put telecommunications companies under immense pressure for immediate repayment of debts incurred during the nineties. Therefore, the number of bankruptcies in the telecommunications market has surged to unprecedented levels, hindering investment in test equipment.
These factors have created a challenging market for test and measurement equipment. These challenges can be converted into potential opportunities with the use of market knowledge and research. The key to success in the communications test and measurement market is to have a sound and reliable product line and in-depth understanding of industry dynamics. Frost & Sullivan's Communications Test Subscription leverages the vast knowledge base and expertise of a dedicated research team, enabling clients to identify potential growth areas.
Frost & Sullivan, a leading growth consulting company is committed to providing clients with strategic tools to overcome tough market conditions and devise successful growth plans. This subscription provides comprehensive evaluation of key market drivers, restraints, challenges, and opportunities. The revenue and competitive analysis, coupled with technology trends, enables test equipment vendors to craft accurate marketing plans.
The Communication Test Subscription enables companies to make informed decisions in order to capitalize on existing opportunities in the market. Current information and constant contact with industry participants provides up-to-date trends, insights, and market measurements of the European, North American, Asia Pacific, and Rest-of-World markets.
Frost & Sullivan Growth Partnership Service
Based on extensive and in-depth research, real-world consulting work, and new theories tested in hundreds of companies across many industries, Frost & Sullivan has evolved its Growth Partnership Services (GPS) program that provides established and emerging firms with powerful growth visions. Moving beyond token mission statements, GPS provides an actionable vision to growth consulting partners by illustrating how key intelligence and strategic research based on defined goals can guide day-to-day behavior and overall company direction. The foundation of Frost & Sullivan's GPS includes:
- Assisting companies to reach their full potential in the core business
- Providing growth strategies to help companies expand into related businesses
- Preemptively redefining the core business during market turbulence
- Applying the Frost & Sullivan framework to identify and address common mistakes resulting from misaligned corporate strategies
- Recommending growth management strategies through continuous partnership
To maximize the potential for growth within a firm's internal and external environment, Frost & Sullivan consultants can facilitate the creation of strategic programs that deliver improved market success. Frost & Sullivan's strengths lie in combining strategic understanding with market expertise and applying these with absolute commitment to its clients' growth.