Dynamic development of business environments and escalating customer demands in India, necessitates the enterprises to execute business strategies in real-time. With increased mobilization of the workforce, instant communication has become the need of the hour.
Enterprise Mobility Solutions such as Mobile Email, Core Business Applications and Machine-to- Machine solutions are becoming a strategic priority for CIOs to promote organizational growth and enhance business execution. Enhancing productivity and increasing customer satisfaction are key metrics for an organization; these are closely linked to a comprehensive mobility strategy.
Identifying the key business processes that should be extended to the mobile environment is a key decision that a CIO needs to make. With a diverse platform/OS environment, IT infrastructure maturity, and different device deployments, it is imperative for a CIO to find the compatible use case scenarios across the business to maximize return-on-investment (ROI) from mobility deployments.
However, the mobile application value chain in India is very complex with a fragmented ecosystem of participants, which is quite vast in terms of numbers. As more and more participants join this marketplace, there is an increasing need for creating stable ecosystems as a touch-point to access these applications. At present, the landscape is increasingly becoming vibrant and competitive: with many niche Application Service Providers and System Integrators specializing in creating mobility solutions and Telecom Service Providers that are creating Enterprise Mobility Application decks that enterprises can subscribe to.
The aim of Frost & Sullivanís 2012 Annual Executive Summit on Enterprise Mobility is to focus on the key trends and challenges in this sector and convene a platform for end users and diverse ecosystem participants to devise strategic solutions that would shape the future landscape.