Environmental Case Study

THE CHALLENGE - A leading European supplier of environmental wastewater treatment equipment required strategic information on market dynamics, as well as analyses of customer opinions and attitudes to optimize its product and service offering, and gain a competitive advantage. The company sought Frost & Sullivan’s market research and consulting team's expertise to address these issues.

THE PROCESS - Frost & Sullivan supplied the client with a series of market forecasts, as well as an end-user analysis based on customer interviews. In addition, Frost & Sullivan provided access to the global team of expert analysts in the water and wastewater sector to support the client in data interpretation and decision making.

Additionally, the client invested in access to Frost & Sullivan's Customer Analysis Subscription Service: Water & Wastewater Treatment Equipment, which enables suppliers to address specific industry needs by tracking and analyzing customer requirements and market opportunities.

THE SOLUTION - The research has enabled the client to design its business strategy according to the needs of its customers within the most dynamic markets. Business units have been established to work specifically with dedicated customer sectors that the client is best positioned to exploit profitably. Currently, the client is in the process of seeking a joint-venture partner so that a more complete customer-driven solution can be offered.


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