Strategic Goals Drive Cloud Decisions: Drivers and Constraints Vary by Industry, Company Size, and Title

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Published: 21 Apr 2017

In this SPIE, we present results from our 2017 Cloud User Survey related to cloud drivers and constraints. To help clients with their targeted products and messages, we split survey results according to three subpopulations: company size, key industries, and decision-maker title. In the future, the decision to deploy an application on premises or in the cloud will be more fluid, with IT staff and perhaps even Line of Business employees being granted leeway to exercise their preferences. To capture them, providers need to understand what is driving their decisions. That’s where the 2017 Stratecast Cloud User Survey can help, offering insights about how businesses—and individual decision-makers—think about the cloud. Armed with useful data, providers can deliver the right messages for the right buyers about their products and services.

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