Merger and Acquisition Trends in the Global Airline Industry

A Shift in Focus from Market Share to Profitability
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Published: 22 Apr 2013

The global airline industry is currently characterized by slack passenger demand, soaring fuel prices, and a slowdown in the global economy (the industry is cyclical, and its performance is closely linked to the GDP growth). Instead of engaging in competition and turf wars, currently, companies in the industry are focusing on improving profitability, especially in markets where they already have a strong presence. Mergers, joint ventures, and other strategic alliances are slowly becoming the norm for airline industry participants who are focusing on cost cutting and excess capacity reduction in order to combat the rising fuel prices and recession.

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