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2016 SLM Study Finds Shifts in Paradigm from Anti-Piracy Towards Comprehensive Monetization

Our most recent analysis of the software licensing and monetization market shows that some core value propositions endure even as the technology and its applications undergo significant evolution and change. Software licensing solutions were originally created with the goals of preventing piracy and protecting revenue of software products. While an...

DRM: Literally and Figuratively the Key to Unlocking OTT Video Profitability

OTT is redefining entertainment, and OTT profitability is on many executive minds as we lead up to NAB this year. There are many trends and buzzwords in play – cloud, personalization, content monetization, software-defined workflows, UltraHD… and the quest to become the next Netflix or MLBAM. Underlying all these individual technologies and trends,...

Security Concerns in an IP-connected Environment

Content protection has always been a top-of-mind priority for content companies. To date, the most protection energy has been focused on the end-user side, in terms of digital rights management (DRM), copy-protection and traitor-tracing. As workflows become digitized, however, and as speed and collaborative agility become critical competitive diffe...

Mural Proves the Value of Support Interaction Optimization (SIO)

As pointed out by Frost & Sullivan Principal Analyst Nancy Jamison in her blog, support interaction optimization (SIO) is a new and powerful tool that helps companies improve their customer experience, lower costs, and measure the results. Case in point is Mural, a Portland, Oregon-based professional services company that specializes in cloud IT sa...

Reliance's majority stake in Network18 - green for India M&E industry, but challenges abound

Reliance's acquisition of Network18 is big on money, but blurry on value of growth of the brand and content. It undoubtedly is a sweep stroke for access to a variety of content as Network18 has 24 channel properties at national and regional level, a number of movie titles, and distribution rights to a fairly large bouquet. However, content is fast ...

IBM all set to Plunder the Realm of Digital Marketing with the Silverpop acquisition

A big fish swallows yet another marketing automation platform. This fish is big, blue and very hungry. IBM recently announced an agreement to acquire Silverpop, leading software as a service (SaaS) platform for marketing automation. Marketing automation in the cloud is a hot investment area this year and IBM is ready to set foot on the battlefield ...

Audio Regains First Class Citizen Status in Digital Media Experiences

In the early days of online video communication and online video delivery, audio was a critical component of the overall quality of experience. When audio is smooth and clear, it can compensate for jitters or glitches in video. On the other hand, loss of synchronization between audio and video can demolish the quality of experience even if the vide...

Learn How the Cloud is Driving Multi-screen Revenue at Convergence India

Last year at a conference in Singapore, I predicted that the days of Pay TV services as we know it- Cable/ DTH/ IPTV- will fast disappear. These modes of distribution identified with their respective businesses will become redundant over the next ten years and video services will evolve. Technology will be the catalyst, not the differentiator for t...

MSOs Shouldn't Overlook AVC As They Evaluate Upgrades From MPEG-2 To HEVC

If I had a dime for every time I’ve been asked this question in the last three months, I’d have enough cash to buy a tall latte, and a pastry along with it. And the tax. And the tip. Why is this such an enticing notion, and does the idea actually bear merit? Some history is in order. Back in the nineties as North America transitioned to digital ca...

"Too Big To Fail" Applies to the Tech World Too

As economies worldwide are staging a fragile if promising recovery, economists continue to chant the mantra of breaking up institutions - specifically, banks - that are "too big to fail". Technology has given rise to many other corporations that are similarly too big to fail. Not because their failure would bankrupt or disrupt a financial ecosyste...

Challenges for Securing Revenue across Managed and Unmanaged Networks: A Look at NAB 2013 Trends

NAB 2013 brought home three main themes for the digital media team at Frost & Sullivan: 1)    There’s a clear drive toward delivering media & entertainment solutions that control bottom line costs while growing top line revenues. 2)    Market conversations are shifting toward solutions focused on monetization rather than just products focused on ...

Finding Gold at the End of the Digital Cable Rainbow in India

India is a vast market today for Pay TV, with over 100 million Pay TV households and an estimated 140 million TV households. It is also arguably among the least developed market for Pay TV, despite these numbers. For example, the number of TV households pales in comparison to the country’s population of over 1.2 billion. Also, India still does not ...

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