Outward Insight


Moderator:

 
Dan Goldenberg
Vice President
Frost & Sullivan
eBroadcast Agenda:

David Frigstad
Chairman
Frost & Sullivan



Ken Sawka
Managing Partner
Outward Insights

Suzanne Vocal
Manager of Market Intelligence
Principal Financial Group

 




At a time when economic and competitive uncertainty has never been greater, companies are asking whether their competitive intelligence functions have the necessary endurance and organizational influence.  A recent survey of corporate executives by Outward Insights suggests that many may not.  The survey revealed that more than one in three executives believe that competitive intelligence lacks sufficient stature in their organizations, and one in five executives does not value the intelligence he or she receives.
 
Key eBroadcast takeaways include:
  • Understanding how CI programs can achieve relevance with top management and demonstrate value to their organizations to ensure their long-term success
  • Learning how to develop and maintain the seven secrets that guarantee CI impact and longevity
  • Spotting the warning signs that your CI function is coming off the rails, and how to get it back on track
  • Where to go for ongoing access to CI tools and best practices

Although CI has made impressive gains in its acceptance as a necessary business function, too many companies still are unable to develop and launch a CI program with long-term sustainability.  We have identified seven ingredients every CI function must possess to ensure its viability amid external market changes and internal management shifts.  Knowing what these seven ingredients are, and how to make sure your CI function has them, may well be crucial for your company’s successful strategic positioning in these challenging times.

Click Here to Register and join Frost & Sullivan and leading industry experts as we take a deeper look at how to deploy a long lasting CI program in your organization.  Share and exchange your experience and viewpoints with our panel of experts during our live interactive Q&A following the presentation.

     

     

 

 


  

 

 

 

 

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