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Frost & Sullivan Honors Air2Web with 2007 Mobility Award for Best Enterprise Messaging Solution

Global Growth Consulting Company Lauds Air2Web’s Full-Service Approach to Enterprise Communications


Palo Alto, Calif. — March 5, 2007 — Frost & Sullivan selected Air2Web, Inc. as the recipient of the 2007 Frost & Sullivan North American Mobility Award for developing a full-service approach to enterprise communications and offering a single point of contact for brands and enterprises’ mobile marketing and communications management requirements.

Each year Frost & Sullivan presents this award to the company with the most effective messaging-based solution set for the enterprise segment. The recipient company’s solutions make the most optimum use of the available device and network capabilities, and ensure delivery of messages and content to the broadest range of mobile devices. Adoption of the company’s solutions by leading brands as well as enterprises is a testament to the capabilities and features of the same.

Frost & Sullivan believes that Air2Web’s solutions are one of the most comprehensive offerings in mobile marketing used for revenue-generation, cost-savings, reduced churn, and other competitive advantages.

More than 250 organizations currently use Air2Web’s solutions for a variety of purposes including mobile marketing, customer information and retention, mobile advertising, field-service automation, rewards program management, and others.

This is further proof of the existing capabilities of Air2Web and clearly indicates its deep understanding of customers’ requirements. More importantly, a high return on investment makes partnering with Air2Web an attractive proposition.

The company offers a range of solutions that include mobile marketing, premium mobile content delivery, mobile self-care, and mobile instant messaging .

Air2Web’s mobile marketing solutions enable the development and delivery of SMS, MMS, and WAP-based campaigns for applications such as alerts, voting, sweepstakes and trivia. The company’s mobile marketing solutions also include the ability to quickly generate mobile WAP sites for customers. Content providers can utilize Air2Web’s global delivery footprint to distribute premium content such as  text-based information , ringtones, and graphics to subscribers.. Air2Web’s mobile customer self-care allows organizations to provide automated support to customers wirelessly. Lastly, the mobile instant messaging solution for enterprises maximizes employee productivity through real-time collaboration without endangering classified communication or network integrity.,

“Together, these solutions allow Air2Web to serve organizations with diverse wireless communication requirements including mobile alerts and notifications, mobile advertising, customer care and customer relationship management, and premium content delivery,” says Frost & Sullivan Industry Analyst Vikrant Gandhi.

Frost & Sullivan Best Practices Awards recognize companies in a variety of regional and global markets for demonstrating outstanding achievement and superior performance in areas such as leadership, technological innovation, customer service, and strategic product development. Industry analysts compare market participants and measure performance through in-depth interviews, analysis, and extensive secondary research in order to identify best practices in the industry.


About Air2Web, Inc.

Air2Web is the leading developer of mobile messaging and marketing applications for enterprises and carriers. Headquartered in the United States with locations in India (serving the Asia Pacific market), France and England (serving the European markets), Air2Web solutions are the core of the wireless value chain—connecting marketers to mobile subscribers on a global scale. Since 1999, Air2Web has played a vital role in the successful mobile marketing initiatives of leading brands such as The Weather Channel interactive, PGA Tour, CBS Sportsline, Cingular and UPS. More information on Air2Web can be found at http://www.air2web.com.

About Frost & Sullivan

Frost & Sullivan, a global growth consulting company, has been partnering with clients to support the development of innovative strategies for more than 40 years. The company's industry expertise integrates growth consulting, growth partnership services, and corporate management training to identify and develop opportunities. Frost & Sullivan serves an extensive clientele that includes Global 1000 companies, emerging companies, and the investment community by providing comprehensive industry coverage that reflects a unique global perspective and combines ongoing analysis of markets, technologies, econometrics, and demographics. For more information, visit www.awards.frost.com or www.ict.frost.com.

Contact:
Jennifer Abelson
Abelson Group for Air2Web
917-445-4454
jennifer@abelsongroup.com

or

Stacie Jones
Frost & Sullivan
210.247.2450
Stacie.jones@frost.com

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