Sherin George

Sherin George leads Content Innovation/Storytelling at Frost & Sullivan, shaping the firm’s global content strategy to support growth priorities and strengthen its thought leadership position. She works closely with the executive board, senior leadership, practice area heads, commercial teams, and analysts to define authoritative narratives and deliver high-impact content for decision-makers across industries and regions. Her work advances digital storytelling and evolves content formats to enhance relevance, reach, and engagement worldwide.