The Bharat Mobility Global Expo 2025, held from January 17 to January 22, 2025, in New Delhi, marked a pivotal moment for India’s automotive industry, reinforcing the country’s commitment to electrification, sustainable mobility, and smart vehicle technologies.
Frost & Sullivan’s growth experts attended the event, identifying lucrative growth opportunities amid the showcase; also in attendance were original equipment manufacturers (OEMs), suppliers, policymakers, and technology innovators who revealed advancements in electric cars (EVs), connected cars, hybrid powertrains, and next-gen mobility solutions.
Under the theme “Beyond Boundaries: Co-Creating the Future Automotive Value Chain,” the event captured the future of India’s auto sector — from manufacturing to aftersales.
Read on to peruse the top 5 growth opportunities our experts have brought to you from the Bharat Mobility Global Expo.
Are you ready to secure your success in India’s present and future automotive ecosystem?
Growth Opportunity 1:
Launching Affordable Mass-Market Electric Vehicles (EVs) to Maximize Adoption
Key Highlights:
- Many major automakers unveiled new budget-friendly EVs tailored for India’s price-sensitive consumers. This reflected an overall shift in the growth strategies of leading OEMs towards an EV-first approach for the Indian market.
New vehicle models like Hyundai’s Creta EV, Mahindra’s XUV.e9, and BE.06 — all boasting premium features at competitive price points — were introduced during the event. It was evident that most OEMs are looking to prioritize affordability while bringing features like extended range, Advanced Driver Assistance Systems (ADAS), panoramic sunroofs, and ambient lighting to the mass-market segment.
Frost & Sullivan’s Perspective:
With India’s push towards EV adoption and sustainability goals, OEMs are focusing on cost-efficient, feature-packed EV models to capitalize on India’s electrification push, which has captured the aspirations of India’s budding middle class.
Explore Frost & Sullivan’s in-depth analysis to learn more: [Electric Vehicle Market, India, 2023-2030]
Takeaways from Sathyanarayana Kabirdas (Vice President – Mobility Research at Frost & Sullivan), who was present at the event:
“This demonstration [the Bharat Mobility Global Expo 2025] underscores automakers’ endeavor to reshape consumer perceptions by positioning electric vehicles as primary rather than secondary cars. The success of this paradigm shift hinges greatly on supportive government policies benefiting consumers and OEMs, alongside the essential infrastructure development. Frost & Sullivan proposes a viable short- to mid-term strategy of integrating alternative fuels with electric technology. An example is the ethanol-electric hybrid vehicle, offering a practical and sustainable transition towards full electric mobility.”
Growth Opportunity 2:
Leveraging Hybrid Vehicles: A Practical Bridge to Full Electrification
Key Highlights:
- Despite growing EV adoption, infrastructure gaps remain — even metro cities have charging station shortages — making hybrids a preferred choice for Indian buyers. This, however, is proving a blessing in disguise for ecosystem players, encouraging them to overcome range challenges by introducing viable hybrid options.
- For instance, BYD showcased its SEALION 6 model, boasting ‘Super Plug-in Hybrid EV’ technology (which uses a high-power motor drive and large-capacity power battery as its primary power source). Vehicles like this are setting the stage for stronger hybrid market penetration in India.
Frost & Sullivan’s Perspective:
Hybrid vehicles offer a smoother transition to full electrification. OEMs are focusing on R&D, localized production, and strategic market positioning to gain a competitive edge.
Explore Frost & Sullivan’s in-depth analysis to learn more: [Electric Vehicle Market, India, 2023-2030]
Growth Opportunity 3:
Driving Performance and Reliability with EV Battery Innovations
Key Highlights:
- As a sub-event within the Expo, the Bharat Battery Show 2025 featured the launch of 21 groundbreaking battery and charging solutions — addressing thermal safety, efficiency, and compatibility challenges — that will be a shot in the arm for India’s battery ecosystem.
- With infrastructure development efforts still slow, this battery technology push presents a viable pipeline to overcome challenges pertaining to the widespread adoption of EVs.
Frost & Sullivan’s Perspective:
Battery innovation is critical for the EV market’s sustainability. With the Make in India drive, automakers are establishing battery supply chain partnerships and investing in scalable, safer, and cost-effective energy storage solutions.
Explore Frost & Sullivan’s in-depth analysis to learn more: [Electric Vehicle Charging Infrastructure, India, 2024–2030]
Growth Opportunity 4:
Strategizing, Researching, and Future-Readying Hydrogen Mobility Solutions
Key Highlights:
- The sub-event Bharat Construction Equipment Expo 2025 showcased 24 hydrogen and electric-powered vehicle launches, highlighting tangible shifts in India’s hydrogen fuel cell realm.
- Companies like Cummins introduced multi-fuel and hydrogen engine platforms, signaling India’s growing interest in hydrogen as a clean energy source, especially in the off-highway domain.
Frost & Sullivan’s Perspective:
Hydrogen is still in its early stages, but R&D investment, pilot projects, and infrastructure expansion will define its viability, especially in India’s commercial and heavy-duty vehicle segments. Presently, viable and inexpensive hydrogen technology is the need of the hour; placing technology strategies at the helm of exponential growth in this realm.
Explore Frost & Sullivan’s in-depth analysis to learn more: [Electric Vehicle Market, India, 2023-2030]
Growth Opportunity 5:
Adopting a Technology Strategy Centered on Connected Car and Software-Defined Vehicle Technologies
Key Highlights:
– The Mobility Tech Pavilion at the Expo showcased fascinating innovations coming from India’s automotive sector: AI-driven intelligent cockpits, autonomous solutions, and human-centric vehicle innovations.
– For instance, Hyundai’s Staria featured cutting-edge technologies like Hyundai SmartSense ADAS suite, including collision avoidance, lane-keeping assist, and 360° cameras.
Frost & Sullivan’s Perspective:
The growing tech-savvy Indian consumer base is driving demand for connected, software-defined vehicles. Automakers must integrate infotainment, ADAS, and in-car AI at competitive price points.
Explore Frost & Sullivan’s in-depth analysis to learn more: [Benchmarking Asian OEMs Software-defined Vehicle Strategies, 2024]
From affordable electric vehicles to advancements in hybrid powertrains, battery technologies, and hydrogen mobility solutions, the potential for success is vast, and the Bharat Expo truly exhibited this shift. With the right strategies and partnerships in place, the journey ahead promises not only survival but transformative growth in India’s rapidly evolving automotive ecosystem.
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